Marketing on TikTok? Learn from Influencers in a Free 6-Week Tutorial Series for Business Owners

Compact enterprises are booming on TikTok. In a June study of modest and midsize companies, in which 7,000 company owners responded, 67 p.c indicated that they are most optimistic about their progress potential on TikTok, according to Good day Alice, a useful resource system dedicated to compact business.

To support modest organizations improved recognize the platform–and how they can use it to mature–TikTok announced today the launch of a new academic collection dubbed “Adhere to Me.” The application, which will span 6 weeks, is set to kick off Monday, July 11.

In addition to becoming no cost, the webinars assure to showcase a revolving solid of influencer small business proprietors. Between many others, the sessions will include things like Cassie Sorenson (174,000 followers) of Flagstaff, Arizona-based handmade accessories brand Tassel Amor and Jacob Zander (509,000 followers) of Santa Barbara, California-based mostly shoe model Really feel your Soul. Buyers can be expecting tutorials on best practices for managing TikTok strategies and integrating a brand’s story into video clips.

“Devoid of a question, small corporations have taken centre phase on TikTok,” Becca Sawyer, TikTok’s global head of little and medium enterprise and world business solutions, tells Inc. “We are fully commited to empowering and equipping small businesses with the assets they require to make the most of the TikTok community, and the Follow Me program was especially intended to assistance entrepreneurs showcase the best of their business enterprise.”

For individuals who may be brand new to TikTok, the plan also provides a established of handy guides. Customers can learn how to set up a no cost small business account, access the creative heart for content material inspiration, and glean insights into how TikTok’s Adverts Manager and promotion features can be leveraged optimally.