The Role Operations Plays In Marketing


Internet marketing Podcast with Sara Nay

In this episode of the Duct Tape Internet marketing Podcast, I interview Sara Nay. Sara is the COO at Duct Tape Marketing, Co-Founder at Spark Lab Consulting, and host of the Agency Spark Podcast.

Important Takeaway:

Internet marketing methods and operations programs are two halves to a full firm – bringing the two collectively can give you the comprehensive picture and finally, productive manage in excess of your firm. In this episode, I discuss with Sara Nay about her duties as COO at Duct Tape Internet marketing, the role functions performs in promoting, and how making and using methods can enable you double down on what is working and keep away from spinning your wheels on what’s not.

Questions I talk to Sara Nay:

  • [1:22] What does remaining COO of Duct Tape Marketing and advertising glance like?
  • [1:48] How does the COO perform with the CEO?
  • [2:51] What is been the most difficult thing for you to discover or adapt to in your role?
  • [4:10] How do you imagine it’s unique doing the job with loved ones?
  • [5:25] What job does operations seriously play in internet marketing?
  • [7:29] Could you discuss a minimal bit about operationalizing advertising so that you can produce it consistently and in a repeatable way?
  • [12:35] How do you look at your process as a way to get greater?
  • [15:18] Where could we make improvements soon after somebody turns into a shopper and how do we link promoting and functions and then include techniques?
  • [18:31] Could you speak a very little bit about what you do with Spark Lab when somebody comes to you who is hoping to acquire this operationalized solution?
  • [20:42] Could you convey to us where folks can uncover that and find out far more about Spark Lab consulting?

Extra About Sara Nay:

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